Skip to main content

This type indicates the bidding preferences of a Smart Targeting campaign.

Note: This type is only supported for CPC funding model campaigns with on-site channels.

Types that use BidPreference

FundingStrategyUpdateBiddingStrategyRequest

Calls that use BidPreference

Fields

Field
Type
Description
maxCpc
The maximum amount for which the eBay suggested bid can be adjusted. This value represents the most a seller is willing to pay for each click on their ad. The adjusted bid will never exceed this amount.

This field is required for smart targeting campaigns.

Note: The maximum cost-per-click has a minimum value of 0.02 and a maximum value of 100.

Got thoughts? Click the feedback button – your insights help us improve!